We use Google Ventures Design Sprint concepts. Its an industry proven method to de-risk investment in breakthrough innovative solutions that WOW and work!
The first 2 days are about uncovering the long term vision, the riskiest assumptions, a ton of solution concepts to choose from and a storyboard that paints the desired customer experience.
In another 2 days you will get a prototype suitable for immersive customer testing, deep insights from real users and actionable next steps.
Define the challenges
Produce a mass of solutions
Curate and vote on best solutions
Define the prototype with a storyboard
Build the prototype
Set up the user tests
Test the prototype with real users
Use the feedback from testing to create clear next steps